hello@sprocketcx.com
  • About
  • Sprocketeers
  • Services
  • Work
  • Thinking
  • Contact
Sprocket CX

Analyze online reviews to kick start innovation

by Justin Royer | Mar 31, 2018 | Customer Experience, Data Science, Innovation

At Sprocket, we’re big fans of using consumer insight to fuel innovation and business growth, and we’re always pushing the envelope on methods that help organizations gain competitive insight. One method we’re seeing big returns from is analyzing...

How to use service blueprints to frame content strategy

by Justin Royer | Oct 11, 2017 | Service Design

There are many facets to service design, and that’s honestly why I love the discipline. Designing a great service involves service touch points (interactions customers have with your service in physical and digital spaces), supporting operational processes, and...
Data and Design Thinking

Data and Design Thinking

by Justin Royer | Mar 23, 2017 | Customer Experience, Data Science, Innovation

You want to know the most frequent question we receive from prospective clients? It’s something to the tune of “why the heck would you mix analytics and design?” Our inquisitive friends usually believe that mixing these two disciplines is like...
When Comcast Meets Service Design

When Comcast Meets Service Design

by Justin Royer | Mar 16, 2017 | Customer Experience, Service Design

tl;dr: service organizations who actually design their services are better than those that don’t. Otherwise, when crappy experiences happen to customers that happen to be service designers, they write blog posts like this and create a journey map to document the...
Where the World of What Is Meets the World of the Possible

Where the World of What Is Meets the World of the Possible

by Justin Royer | Feb 16, 2017 | Customer Experience, Data Science, Innovation

An old colleague of mine used to say “Many leaders think that if you surround a problem with enough data, it will just relent.” It was a provocative statement because it highlights one of the most widely believed untruths in business – the belief...
« Older Entries
Next Entries »

Recent Posts

  • What Ariana Grande teaches us about customer journeys
  • CASE STUDY: How the Timing of Small Details in Your Customer Journey Creates BIG Impact for Customer Retention
  • Behavioral Economics on Display at Augusta National
  • Sprocket Set to Rev Things Up This Spring!
  • Points for Pies

Archives

  • August 2019
  • April 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • April 2018
  • March 2018
  • October 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016

Categories

  • Behavioral Science
  • Consumer Insight
  • Customer Experience
  • Data Science
  • Finance and economics
  • Human-Centered Marketing
  • Innovation
  • Loyalty Strategy
  • Marketing
  • Service Design
  • About
  • Services
  • Free Growth Consultation
  • Contact
  • Privacy Policy
  • Twitter
©2019 SprocketCX, LLC