Minnesota Vikings

Minnesota Vikings

Sprocket’s Full-Stack Fan Profiling Method helps the Minnesota Vikings create personalized relationships with their different fan groups.   ABOUT THE MINNESOTA VIKINGS Known for their Purple People Eaters and the SKOL chant, the Minnesota Vikings are an NFL...
Webroot

Webroot

Blending personal interviews and online review analysis allowed Webroot to gain better customer understanding and more focused marketing efforts.   ABOUT WEBROOT Webroot is the modern solution to today’s advanced cyber threats. As the first to harness the cloud...
Frontpoint Security

Frontpoint Security

Sprocket went beyond standard research to understand and describe underlying customer motivations.    ABOUT FRONTPOINT In only 10 years, Frontpoint grew from a lean start-up to the country’s fifth largest home security company.  Frontpoint had disrupted the category...