Identify & Conquer

We encourage our clients to tell us what business objectives they hope to accomplish rather than telling us what type of data they want us to find for them. 

Below we outline the types of business challenges we help overcome and the methods we use during the conquering of those challenges.

Challenges we support

Your team has unique challenges that need a specialist. With a contagious enthusiasm, our team unlocks potential across many different scenarios. We have the experience to untangle the following wicked challenges.

  • Tailor marketing strategies to resonate more powerfully, ensuring campaigns hit the mark and foster genuine connections with those you wish to reach.

  • Gain a crystal-clear view of who your fans truly are, uncovering the driving forces behind their loyalty and pinpointing the unique reasons they gravitate towards your brand.

  • Elevate the gameday experience, while also crafting engaging offseason initiatives that keep the fan spirit alive and anticipation high for the next season.

  • Fine-tune your digital engagement and content strategies, ensuring that every online interaction resonates, captivates, and deepens the bond between your brand and your digital -savvy fanbase.

  • Craft loyalty strategies that not only reward dedication but also understand and celebrate the heartbeats and passions that keep fans coming back, season after season.

  • Sculpt venue experiences that are immersive, memorable, and perfectly aligned with the desires and expectations of their fans, turning every event into a homecoming celebration.

  • Design events and activations that truly resonate, ensuring each moment is tailored to fan preferences, creating unforgettable experiences that amplify brand loyalty and engagement.

  • Identify and cultivate partnerships that truly resonate with their audience, ensuring collaborations are authentic, impactful, and drive mutual value for both the brand and its loyal supporters.

Methods We Use

Our expansive toolkit equips us with the versatility to craft studies addressing almost any question or challenge with precision and agility.

It's not just about having an impressive array of tools; it's the imaginative manner in which we select and blend these methods that truly sets us apart.


QUANT

- Quantitative Surveys
- Predictive Modeling
- Segmentation
- Net Promoter Score (NPS)
- Analysis
- Conjoint Analysis

QUAL

- Empathy Interviews
- Focus Groups
- Journey Mapping
- Ethnography
- Sentiment Analysis (Qualitative at Scale)

MIXED

- Loyalty Strategy
- Brand Perception Studies
- Generational Trend Studies

If there's a specific tool, method, or challenge you're looking for that isn't listed above, chances are, we've got it in our repertoire. 

At Sprocket, we’re known for creative solutions to our clients’ hardest problems, making it a challenge to capture the full extent of our capabilities in a simple list. Reach out, and let's explore how we can tailor our approach to meet your unique needs.

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